When customers are truly thrilled about their experience with your product or service, they can become outspoken "evangelists" for your company. This group of satisfied believers can be converted into a potent marketing
force to grow your universe of customers.
A solitary citizen today with a broadband connection and a few cheap tools has a substantially better chance of influencing the public's perceptions of billion-dollar corporations than ever before. With a voice, a vote and
a vocation, tens of millions of Americans are involving themselves in the cultural lives of business. The "social media" of blogs, podcasts and social networks are fusing pop culture with traditional marketing, and it's causing all manner of disruption.
Just because you CAN doesn’t mean you SHOULD; just because you SHOULD doesn’t mean you WILL.—
Paul Davidson Silverman
The Adventures of Tom E. Snyder
January 1, 2007—? |
It doesn't sound quite as exciting as The Adventures of Tom Sawyer—but then again, who knows. This season of adventures began when I retired from the US Postal Service at the end of 2006. When I told people I was planning to retire I got two different responses. The first was, "I wish I could retire." Funny, though, no one said, "I wish I was 59." The second response was, "What are you going to do?" DO? I thought the purpose of retiring was to NOT do.
My father used to say that if you retired with nothing to do you'd be dead in 6 months. So yes, I will be doing something. My wife's retired cousin told me last Memorial Day that since he retired he's been so busy he wonders where he ever found the time to work. So what will I be doing? Read on—this entire website is devoted to just that. [1/23/2007]
My wife, Dianna, and I are members of LIFECHURCH.TV, a multi-campus
church. We like to help new LifeChurch.tv Campuses and Network Churches get started. Helping new campuses and network churches
get started has been more difficult as campuses and network churches are added farther away. We have visited all of the campuses
and spent significant time helping with the Tulsa, Stillwater, South Oklahoma City, and NW Oklahoma City campus start ups. We have
also visited and assisted several network churches. Now that I'm retired, a good deal of our time—and RV miles
(see below)—will be spent in this endeavor.
As I approached retirement I anticipated the opportunity for additional travel to fulfill our ministry.
Almost two years ago we were adopted by a cat. I didn't want to have to leave her at home when we traveled so I decided to
investigate motorhomes. An RV show was held in Oklahoma City in October 2006 so my wife and I went— "just to look".
At that time we bought our first motorhome, a 2006 Class C.
But as the year progressed we decided to become full-time RVers. On my 60th birthday, August 14, 2007, we
traded in our Class C for a 2001 Class A Four Winds Infinity from Dean's
RV Superstore in Tulsa, OK. We hit the road September 2. [6/6/2009]
Now that you know the plan you may be wondering how it's turning out. Our home base is now Lakehills, TX, NW of San Antonio in the
Hill Country. I am also working on writing political fiction. You can follow me on
Facebook and/or
Twitter. [6/6/2009]
(INI Feed)
